Posts in landing-pages

Landing Page Alternatives: Where Else Should You Generate Leads?


If you’re a business and you’re not constantly generating leads, you’re probably relying on personal contacts or, worse, cold-calling sales techniques. Both of these methods consume a lot of energy; while personal contacts are only limited, cold-calling can seriously damage your brand reputation. So you might actually be doing yourself an ill service.

What inbound marketers do to generate leads for business clients is create campaigns that are supported by landing pages, forms, distribution and promotion. But here’s a question, are landing pages the ONLY way you can generate leads?

If I'm writing an article about this, then the answer is obviously a big fluffy NO. Here are some of the alternative ways you can make friends with your visitors without having to create those landing pages.

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Posted by Larisa Aslanyan on November 1, 2016 in Landing Pages | 0 Comments

Landing Pages are Not Optional. You Need Them. Period.


The entire process of inbound marketing is based on phases and components that ensure the success of each phase. These components include the methodology, strategy, campaigns, functionality, SEO, landing pages, etc. Each plays a lead role in their own substory, so none of them can be tossed into a bin and forgotten until the dark times when your marketing doesn’t seem to work anymore … yes, even those landing pages! You need them!

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Posted by Larisa Aslanyan on June 6, 2016 in Inbound Marketing, Landing Pages | 0 Comments