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One of the biggest objections we hear as to why a company isn't creating regular video content is that it takes too much time and skill - it's just too disruptive. I actually love hearing this objection because, believe it or not, I can crush it with a single word. That word, ladies and gentlemen, is SOAPBOX.

Tags: Digital Marketing, Video

I recently presented for a local group of marketers on the topic of video marketing. After the talk, I asked the question, "Besides cost, what is the biggest factor keeping you from regularly...


Tags: Digital Marketing, Video